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A large number of job seekers have a variety
of job experiences and job titles that do not necessarily relate
to the types of positions they want to be hired for. Therefore,
it's very important that job seekers learn to identify transferable
skills that market them as well-rounded, highly qualified employees.
I'll use Melissa as an example. She had been a Receptionist,
Administrative Assistant, Deli Worker and Production Worker.
But she had also gained experience setting up and managing websites.
She then decided she would like to move into a position as a
Website Designer. As you can see, most of her job titles do not
promote her well as a Web Designer, yet these positions had given
her a range of skills that were transferable to skills needed
as a Web Designer.
For example, as a Receptionist she managed
the office when the owners were out of town, coordinated with
customers and provided departmental support to management staff.
As an Administrative Assistant she worked directly with the Vice
President of Operations managing and completing a variety of
special projects. She also gained extensive computer experience
in this position. As a Deli Worker and Production Worker she
had to meet ongoing, daily production deadlines - which is also
required of Web Designers who constantly upgrade and redesign
websites. Take a moment and review a section from Melissa's after
resume.
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WEB SITE DESIGN
& SUPPORTIVE EXPERIENCE
Website Development and
Management Developed and managed a 200 page, active server commercial
site generating over 35,000 unique hits per month--within 6 months
of going live.
Project Management / Coordination
of Departmental Requirements Coordinated departmental
requirements for special projects working directly with the Vice
President of Operations for a $20 million firm.
Web Design and Computerized
Applications Utilized Windows based applications including MS Word,
Excel, PageMill and Photoshop to prepare contracts, reports,
web documents and graphics.
Meeting of Production Quotas
and Deadlines Commended for consistently meeting production quotas
and deadlines with high degree of accuracy. |
Do the descriptions shown above, paint an
entirely different picture of Melissa's skills and abilities
than her actual job titles of Receptionist, Administrative Assistant,
Deli Worker and Production Worker? You can see that by identifying
and labeling her transferable skills such as: Project Management,
Departmental Coordination, Computerized Applications and Meeting
of Production Quotas--that Melissa presents a well-rounded and
well-qualified image.
$9,000 Salary Increase
The first resume workshop in this site shows how Fran's after
resume resulted in a $9,000 salary increase. Fran wanted a $33,000
Corporate Customer Representative job but her resume created
an image of her being at a $20,000 to 24,000 salary level --
that's $9,000 to $13,000 beneath her goal.
What Level Does Your Resume Market
You At?
If you are curious to see what level your resume is marketing
you at
then be sure to read and use the graphing techniques
in my first workshop. By graphing the job titles used in Fran's
resume it's easy to see why her resume failed
and once
you understand this
you will understand why the majority
of resumes fail. You'll then understand how to analyze your job
titles and see if you are better off using them or replacing
them with skill headings that market you more effectively.
Most People Have Job Titles that
Weaken Their Image
I estimate that at least 85% of all job seekers have job titles
unrelated to their current career goals
and that they
are much better off using skill headings rather than job titles
to land higher salaries and double and triple their interview
rates.
For example, Fran had been
a Directory Operator but in most people's minds that doesn't
sound like she's at the level of a Corporate Customer Representative
making $33,000
that's because most people don't view directory
operators as providing true customer service. Most people say
that Directory Operator sounds like someone making only $20,000.
However, by using the 12 Questions in my Proven Resumes Series,
Fran wrote a new description of her duties as a Directory Operator
that described her being selected out of 100 Directory Operators
to provide specialized Customer Service to the Governor's Office
and Political Dignitaries in the Washington State Capitol
now that information begins to change our image of Fran doesn't
it? That makes her sound much more like someone being able to
command $33,000.
Which sounds like a better
match for the $33,000 Corporate Customer Service Representative
goal
her old job title of Directory Operator
or
a skill heading like Customer Service Representative to State
of Washington Account. In Fran's actual resume we used the heading
of Customer Service Representative but you can see how you can
play with skill headings to control and elevate your image
this is one strategy I explain in detail with examples throughout
my book, Proven Resumes: Strategies That Have Increased Salaries,
and one of the strongest things I can offer you as a resume writer
just in case you don't have the time or patience to write
your own.
Going from 0% to 100% Interview Rate
By using skill headings that matched her goal, Fran went from
a 0% interview rate to a 100% interview rate -- meaning none
of her prior resumes had landed an interview but her new resume
landed an interview for each position she applied for.
Click here to learn other
ways we improved Fran's resume and landed her a job paying $9,000
more click here
to read
my first set of resume workshops! If you've entered my site via this page, be sure
to go to my main website's home page for an overview of more
than 60
Free Resume & Job Search Workshops that include tons of Resume Tips for 45 Career Fields,
Job Search, Electronic Resume, Cover Letter, Interviewing, Networking
and Confidence Building strategies.
The testimonials throughout
my site describe salary increases ranging from $10,000 to $30,000
and more. Here's one of my most recent ones:
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Regina, the resume you wrote
caught the attention of the world's leading software manufacturer.
Thanks for helping inspire me through your thoughtful questions
and objective interpretation of my work history.
I'm sure it made a big difference
in my ability to be recognized in a competitive environment and
cross the $100,000 threshold. By the way, the offer I accepted
was an increase of $25K annually (21% increase).
Rachel Pizarro, Senior Sales
Account Executive / Operations Manager |
In Summary
As you work on your resume, keep in
mind the skills that you posses that are transferable and combine
them with your primary job skills. This strategy will present
you as better qualified.
If you need additional help identifying your
transferable skills and labeling them with strong skill headings,
you may want to consider purchasing my booklet series, Proven Resumes: Strategies That Increase
Salaries. It will take you through the steps that Melissa
followed to create the transferable skill headings she used in
her resume as well as statements like those shown above.
This booklet series is targeted for job seekers
with a salary range of up to $100,000+ and provides over 2,000
skills, skill headings and sample sentences for over 40 career
fields including a list of transferable skills and sample sentences.
It also provides extensive resume examples and worksheets to
help you identify your skills and market them to match the jobs
you want. For a complete description click on the link below.
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